THE FACTORY

Beauty, moving, realizing innovative products, developing new ideas, new shapes and colours. We love discovering new styles and follow them. The attention for details, research and dedication represent the start point from where our products born. Education and communication tools are conceived to satisfy the needs of people working in the beauty
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HISTORY

In 2002, I received the proposal of managing the hair salon where I was working as employee. It was on 12th of February 2012, I was only 22 years old.

I had no doubt about the answer. It was my child dream to create a brand with his own philosophy, that would be original and authentic; I thought about something different from what that surrounded me, against the stereotypic imagine of my profession. Therefore, I opened my first COLOR STORE hair&beauty salon in Via Nicolardi, in Naples.

Some years later, my brother Salvatore Marano joined me deciding to make his salon follow my project  in order to unify our jobs under one brand. COLOR STORE hair& beauty had is second salon in Via Emilio Scaglione, in Naples.

As result of our good feeling, in 2008 we found The Color Store Factory, a company with the aim of spreading the brand looking for salon partners and providing also education, products, and image marketing.

Today, the COLOR STORE family includes a specialists’ team from different sectors as academies, salons and selling points in Italy and abroad. The spirit that followed us in the first years it is still alive and shining.

Beauty, moving, realizing innovative products, developing new ideas, new shapes and colours.These are the elements characterizing us from the origin up to now. We love discovering new styles and following them. The attention for details, research and dedication represent the start point from where our products born. Education and communication tools are conceived to satisfy the needs of people who work in the beauty sector.

Giuseppe Marano

FOUNDER DIRECTORS AND GENERAL MANAGER

FILOSOPHY

Welcome to the COLOR STORE world!

We know well that every professional has his own job method and his own philosophy to manage his shop, but we hope that our job could stimulate who, although he has his point of view, goes on taking new challenges, creating new prospective and ideas from which taking advantages. We would like to express the love for this profession and we will be happy to share all with who wants to approach to the COLOR STORE world and his philosophy.

Be a hairstylist demands also the knowledge of particular and precise techniques of communication. You can’t start this profession because you haven’t job alternatives neither hoping that one day you could have easy money. It’s important having enough energy to demonstrate to the client the quality of the service you are delivering. Even in those days when you are thoughtful, sad or distracted, even in bad days, you don’t have to forget your objective: satisfy the client. This fundamental objective must be reached many times, day-by-day, year by year. The client will feel at home in an up with the times shop, where professionals are informed about new trends and always ready to propose the best solution for every need. If the hairstylist knows the importance of his role and dedicate himself with resolution and enthusiasm, his efforts will take him to the success!

Giuseppe e Salvatore

FACE OF BRAND

salvatore-marano

SALVATORE MARANO
Technical Director

giuseppe-marano

GIUSEPPE MARANO
General Art Director

laura-palmentieri

LAURA PALMENTIERI
Graphic Designer and Comunication Manager

raffaele-moccia

RAFFAELE MOCCIA
Creativ Director of Man Space

dino-caputo

DINO CAPUTO
Coaching Trainer

lorenza-lombardo

LORENZA LOMBARDO
Hair Stylist of Technical Space

laura-portomeo

LAURA PORTOMEO
Make Up Artist

lucia-palermo

LUCIA PALERMO
Stylist